Name
Sales & Marketing Study
Date & Time
Tuesday, October 15, 2019, 11:05 AM - 11:45 AM
Peter Breen
Description

CGT/Path to Purchase IQs 14th annual Sales & Marketing Report (to be published in October) examined the various tools that consumer goods companies are implementing inside and outside their organizations to build better relationships with retailer partners and stronger bonds with consumers. Using the report as a starting point, a panel of industry thought leaders will offer their perspectives on the key technologies that are driving success in todays omnichannel marketplace.