Name
How Mondelēz Uses Computer Vision to Excel on Perfect Store Execution and Achieve Growth
Date & Time
Wednesday, December 15, 2021, 1:40 PM - 2:10 PM
Pablo Peña
Description
Mondelēz International’s Pablo Peña will explore how the company is pumping up its execution muscle by rolling out technology to the field with a user/process centric approach. Find out how it is leveraging precision image recognition and assisted order placement to allow field teams to execute on shelf management strategies that maximize on shelf availability. Discover how Mondelēz’s teams apply flexible processes to execute via warehouse, DSD, and van sales with trading partners throughout Latin America.