Name
The Holy Grail of Holistic E-commerce
Description

Measuring digitally influenced sales remains an ongoing and increasingly difficult challenge, but it’s the piece of the commerce puzzle that can unlock tremendous growth. This panel will explore the considerations and adjustments CPGs are making to better understand how consumers purchase online, the signals they’re monitoring, and the metrics they’re prioritizing.

Date & Time
Tuesday, September 24, 2024, 3:55 PM - 4:15 PM