Diane is a seasoned strategist and CX/DTC leader with over 25 years of digital experience. She has driven growth and profitability for global brands including Weber Grills, Electrolux, DeLonghi, and most recently served as VP of DTC & CX at Dorel Juvenile, where she led comprehensive digital transformation initiatives.

In 2025, Diane founded HER-ON, where she combines her extensive expertise to advise organizations on innovative solutions that enhance consumer experiences and drive sustainable growth through data-driven insights and strategic planning.

Diane also serves as an advisory board member at Revuze, where she provides strategic guidance on market positioning and business performance optimization, focusing on anticipating market trends and leveraging consumer insights to drive measurable improvements.