Name
Debate: Is AI Making Marketers Less Important?
Description

Two sides. No slides. Senior leaders take positions on statements like:

  • AI will automate trade promotion decisions better than sales and marketing teams
  • Pricing and assortment strategies will be set by algorithms, not revenue leaders
  • In-store execution will be managed by predictive systems rather than field teams
  • Interoperability will matter more than individual platform performance
  • Future CMOs will be closer to CTOs than creative directors

Each statement is debated live, and the audience will weigh in with their fact or fiction votes in real time.

Date & Time
Wednesday, October 21, 2026, 2:25 PM - 2:50 PM